September was a rollercoaster ride even
by the standards the restaurant industry.
With these changing times restaurants need to
rethink their strategies to keep the
prices down, profits up, and customers
coming through the door. I’m Ross and in this
video we’ll be discussing some of the
biggest news stories released for the
restaurant industry last month and the
key takeaways for your business.
Let’s take a look at what’s trending in
this edition of the Toast Top 5.
Restaurant goers have spoken, and they
want healthy food at an affordable price.
However it seems that some restaurants
have been struggling to accomplish both.
Hospitality magazine found that
sixty-seven percent of small businesses
restaurants have added healthier menu
items. But fifty percent have absorbed
the added cost themselves. While we think
there is merit in keeping menu prices
down, there are other ways of absorbing the
cost. For example: Engaging in predictive
sales forecasting, and taking control of your
restaurant inventory can help you reduce
waste and portion properly so you can
serve those healthy menu options at a
reasonable price point. Mom and dad aren’t
giving us lunch money anymore and it can
be tough to buy lunch every day.
Restaurant hospitality is reporting that
restaurant lunch sales are on the
decline with possible reasons being
higher prices, an increasing telecommuters,
and more online shoppers which are keeping
people off the streets and out of the
Our advice is simple: Try making it
easier for customers to come to you.
Offers like online ordering, loyalty
programs, and mobile payments increase
efficiency in a restaurant and can
result in more repeat customers
Everyone is addicted to their
smartphones these days. So take advantage of
Hospitality.com found that more than
half of diners base their decision on
where to eat on whether or not a
restaurant takes mobile payments and if
they have a mobile app. Some restaurants
need to catch up though as only
forty-nine percent allow mobile payments
41-percent have a app. If you want to
read more about the importance of mobile
payments and its future and restaurants
check out our blog on the topic linked
below. Does your restaurants point-of-sale
system you need an upgrade? If you think
so, you are not alone. According to a
report released by Starfleet research (live long and prosper everyone), about a
quarter of restaurants with older POS
systems are planning to upgrade in the
next year. Some key takeaways from the report, are that 93% of restaurants want a
point-of-sale system that will lead to
increase loyalty and positive
word-of-mouth, and seventy-eight percent
see POS mobility as a key factor in their
decision making process.
Luckily, Toast can do both of those, plus
more, If you’re in the market for new
point-of-sale why not take a demo of Toast
It should not take a crystal ball to get
answers about your restaurant. Facts like
your food sales, table turns, and your
check sizes? These need to be to be at your
fingertips. If you run a full-service
restaurant, we’re here to tell you to
stop guessing. We at Toast released a
report on the state of the full-service
restaurant industry exploring the ways
that things like drinks, appetizers, and time
at the table can impact your bottom line.
We collected data over 700 full-service
Did you know that only sixty-two percent
of FSR sales come from food items? That guests
who order alcohol will spend a hundred
percent more on thier checks? And I’ll personally
spent over three hundred percent more?
In all seriousness though, and jokes aside, the
results are fascinating. To get all the
download your copy of the report by
clicking on the link below. So what
information can we pull from this past
month? Well, customers are being more
selective about what and where they eat.
There’s an opportunity for restaurants
succeed by listening to what those
customers and more importantly the facts
are tellingthem. What do you think the
biggest stories for restaurants for this
Let us know in the comments below and
subscribe to our blog for more updates.
Thanks for watching the Toast Top 5. I’m Ross, and we’ll see you next time.